Did you know that Shopify’s revenue has doubled due to an increase in online shopping during COVID-19 lockdowns?
Shopify has been a game-changer in the e-commerce world, allowing anybody to open a store and start selling worldwide. It offers an array of tools to help you set up a professional-looking store in just a matter of hours.
But often it can be overwhelming, especially to those with no experience. Don’t worry though, we’re here to help.
In this article, we’re going to share our Shopify checklist with you. By following these steps, you can launch your Shopify store with confidence and hopefully find success rather quickly.
Read on for more information.
Locate Your Customers Before You Do Anything
Nowadays we have multiple choices of where to browse and buy products—and so do your customers.
Before you launch your Shopify store, you’ll need to add different sales channels in order to sell across multiple platforms. This will give you a greater chance of getting products in front of your target customers, and, you can still manage everything through Shopify.
Social media is now great for selling, so we recommend you link your Store with platforms like Facebook as well.
Share Your Beliefs and Values
Adding your products and some great photography is only half the work.
In today’s world, people are wanting to find out about the brand’s values before buying. They want to ensure they match their own core beliefs and feel connected with the brand. This may be by ensuring everything is sweatshop-free and eco-conscious.
We advise that you spend time creating about us and faq pages to answer questions people may have about you. You need to be open and honest as well as encouraging people to contact you if they have any concerns.
If people trust you and you act professionally, you should see a great return on investment.
Focus On Emails In Your Shopify Launch Checklist
If you order an item off Amazon, would you expect to receive a confirmation email? Your answer should be yes and it’s no different for your customers.
Shopify offers a range of email templates that you can customize to suit your brand. We recommend you prioritize this and spend some time writing some.
Receiving a confirmation or order update builds trust and puts people’s minds at rest. It’s also a way for them to contact you if they have a problem. The big brands all do it, so there’s no reason why you shouldn’t.
Finally, if you need extra help, take a look at this helpful Shopify support plan.
The Ultimate Shopify Checklist
We hope you have enjoyed reading our article and now have a simple Shopify checklist to help you launch your store.
As you can see, there are a few things you can do which could be the difference between success or failure. Make sure you take your time when setting up your store and ensure it looks professional.
Check out the rest of our blog for great technology tips.